eCircle are a member of the Demandware Partner Programme. This partnership allows eCircle to provide several value-added services resulting from effective technical integration between Demandware and eCircle’s award-winning email broadcasting tool, eC-messenger for joint clients.

eCircle is one of the leading providers of online marketing services, providing state-of-the-art technology, permission marketing databases and professional services for email marketing to the world’s biggest brands. Since 1999 eCircle has stood for innovative and efficient email marketing for customer acquisition and retention. Leading organisations including Asda, HBOS and Samsung trust our consistent customer care, our long-term experience and not least our highly motivated and professional employees. The company has more than 200 employees, with headquarters in Munich and additional offices in London, Paris and Milan.

For more information visit www.ecircle.com

There are a number of unique benefits from the integration between eCircle’s eC-messenger and Demandware’s eCommerce system:

1. Automated Subscription Management – Standard subscription and unsubscribe forms for Demandware clients with real-time links into eC-messenger.
2. Quick & Easy Email Creation - Automated integration between the ecommerce product data base and CMS email template allows for quick email creation. Allowing feeds of product description, images and costs to be fully automated.
3. Basket Abandon Emails – Enable the automation of emails based on dropping from the buying cycle within the eCommerce platform with direct feed to eC-Messenger.
4. Automated Transactional Emails – Send transactional emails through eC-Messenger to allow full HTML creative, tracking and greater upsell/cross sell potential.
5. Dynamic Product Recommendations – Using further integration with Rich Relevance or Prudsys, each recipient automatically receives content relevant to their browsing, shopping history and click-behaviours.
6. Integrate Product Reviews – Using further integration with Bazaarvoice or Shopzilla Product Reviews, individuals are given the opportunity to review products and drastically increase sales. Triggered emails help to enable the conversations.

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